education

Certification: Are You Ready To Take Your Career To The Next Level?

 

A Study Group Workshop Series for Marketers
Come learn what the CPSM certification is all about! Whether you are a marketer, business developer or the employer of one, learning the skills necessary for CPSM certification will help you take your organization to the next level.

This workshop series study group is for you if you:

  1. Are ready to test your marketing skills and want to start preparing for the CPSM
  2. Don’t want to test for the CPSM yet, but want to learn how to win more work for your firm
  3. Are curious about the CPSM and want to know what it takes to earn it
  4. Want to sharpen your marketing skills in
    • 1) Market Research
    • 2) Market Planning
    • 3) Client and Business Development
    • 4) SOQs/ Proposals
    • 5) Public Relations/ Promotion
    • 6) Information Resource Management (the six SMPS Domains of Practice)
  5. Have been in the industry awhile and want to have credential initials behind your name

SMPS’ Certified Professional Services Marketer (CPSM) is recognized as an individual who has met a rigorous standard of experience and expertise in marketing professional services and who agrees to adhere to the ethics and responsibilities of the profession as outlined in the CPSM Code of Ethics.

Facilitated by
Julie Trowbridge, CPSM, is a Senior Inside Sales Coordinator at Jacobs, a full service engineering and architectural firm. Julie earned her “Certified Professional Services Marketer” designation from the Society for Marketing Professional Services in July 2008.

Action Items
If you are interested, Order your books today!!

The suggested reading list is quite long.
 
At a minimum please be sure to purchase/study the “Marketing Handbook”, Third Edition, Publication Number 9781598695885.  As you have additional time and funds, you would benefit from the “A/E/C Marketing Fundamentals”, and “PlanIt.”

After Domain 1, the reading is extensive.  So be sure to order your books in time so you won’t have to try to play catch-up.

You may read up on all the requirements and download the latest study guide from the SMPS website.

When?
Depending on the interest of study group participants, we will meet after work. Sessions will be kept at 1 hour. Conference call options are available. We are punctual!!

First Meeting: Kick-Off Meeting Week of April 12, 2010.

Where?
 Based on the RSVP's we will select a meeting place.   Please be sure to call Julie Trowbridge, if you do not receive notification on the location by April 9, 2010. Also available via conference call.

Contact
Please contact Julie Trowbridge at 404.478.3904 or at julie.trowbridge@jacobs.com to confirm your participation.